Crossword Genius

Appealing to reduce energy (4)

Ross

I believe the answer is:

cute

'appealing' is the definition.
(I've seen this before)

'reduce energy' is the wordplay.
'reduce' becomes 'cut' (synonyms).
'energy' becomes 'e' (physics symbol as in E=mc2).
'cut'+'e'='CUTE'

'to' acts as a link.

(Other definitions for cute that I've seen before include "Location" , "Endearing" , "Shrewd" , "Smart" , "Charming, quaint" .)

I've seen this clue in The Daily Express and The Mirror.
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