Beg, entreat (7)
I believe the answer is:
beseech
I believe this is a double definition.
'beg' is the first definition.
(I've seen this in another clue)
'entreat' is the second definition.
(synonyms)
(Other definitions for beseech that I've seen before include "Entreat, implore" , "Fervently ask (someone) for something" , "Beg earnestly, implore" , "pray" , "wood" .)