Crossword Genius

Promote variety of vegetables, but not garlic, shallots and broccoli to begin with (7)

Ross

I believe the answer is:

elevate

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'promote' is the definition.
('elevate' can be a synonym of 'promote')

I don't understand the rest of the clue.

Can you help me to learn more?

(Other definitions for elevate that I've seen before include "Lift - exalt - promote - cheer" , "Raise high or promote" , "Raise to a higher position" , "Raise, exalt (in rank)" , "Put on a pedestal" .)

I've seen this clue in The Independent.
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