Crossword Genius

Soothing words remain in the memory? On the contrary (7)

Ross

I believe the answer is:

bromide

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'the contrary' is the definition.
The answer and definition can be both related to communication as well as being singular nouns.
Perhaps they are linked in a way I don't understand?

'soothing words remain in the memory?' is the wordplay.
I cannot really see how this works, but
'memory?' could be 'rom' (ROM is an example) and 'rom' is found in the answer.
'remain' could be 'bide' (biding is a kind of remaining) and 'bide' is present in the remaining letters.
No letters remain.
This explanation may well be incorrect...

'on' acts as a link.

Can you help me to learn more?

(Other definitions for bromide that I've seen before include "Trite fob-off" , "Trite remark" , "Platitude" , "Sedative" , "that could send you to sleep?" .)

I've seen this clue in The Times.
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