Crossword Genius

Yorkshire beauty queen, we hear, is deceptive (8)

Ross

I believe the answer is:

misleads

I'm a little stuck... Click here to teach me more about this clue!

'yorkshire beauty queen we hear' is the definition.
I can't tell whether this defines the answer.

'is deceptive' is the wordplay.
I cannot really see how this works, but
'is' is found in the answer.
This explanation may well be incorrect...

Can you help me to learn more?

(Other definitions for misleads that I've seen before include "Wrongly advises" , "Deceives or sends in wrong direction" , "Gives false information to" , "Directs wrongly" , "Sends astray or gives false impression to" .)

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