Be bossy where neatness is concerned (5)

I believe the answer is:

order

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'be' is the definition.
The definition and answer can be both to do with social activities as well as being verbs in their base form.
Maybe they are linked in a way I don't understand?

I can't explain the remainder of the clue.

Can you help me to learn more?

(Other definitions for order that I've seen before include "Arrange < company" , "Select from menu" , "hierarchy" , "Reserved goods" , "demand" .)

I've seen this clue in the Evening Standard.

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