Bloody unusual choice (4)
I believe the answer is:
rare
I believe this clue is a triple definition!
'bloody' is the first definition.
(I know that bloody can be written as rare)
'unusual' is the second definition.
(rare can mean unusual or odd)
'choice' is the third definition.
(I've seen this in another clue)
(Other definitions for rare that I've seen before include "(Of meat) red" , "Not well done!" , "Very scarce and probably valuable" , "Very infrequent or scarce" , "Excellent; uncommon" .)