Crossword Genius

Bring East and West together maybe to achieve financial viability (4,4,4)

Ross

I believe the answer is:

make ends meet

I'm a little stuck... Click here to teach me more about this clue!

'financial viability' is the definition.
I don't know anything about this answer so I can't tell whether it can be defined by this definition.

'bring east and west together maybe to achieve' is the wordplay.
I cannot quite understand how this works, but
'east' could be 'e' (synonyms) and 'e' is found in the answer.
'and' could be 'n' (common abbreviation for 'and') and 'n' is present in the answer.
'achieve' could be 'make' (making is a kind of achieving) and 'make' is found in the answer.
This explanation may well be incorrect...

Can you help me to learn more?

(Other definitions for make ends meet that I've seen before include "Struggle financially" , "Get by financially" , "The Channel Tunnel consortium had to" , "Keep the wolf from the door?" , "stay solvent" .)

I've seen this clue in The Times.
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