German quality of woodwinds: always wanting more (10)

I believe the answer is:

greediness

'always wanting more' is the definition.

'german quality of woodwinds' is the wordplay.
'german' becomes 'g' (abbreviation).
'quality of woodwinds' becomes 'reediness'.
'g'+'reediness'='GREEDINESS'

(Other definitions for greediness that I've seen before include "Avarice" , "Gluttony" .)

I've seen this clue in The Everyman puzzle in The Observer.

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