Crossword Genius

Hard work, getting a new jingle (6)

Ross

I believe the answer is:

slogan

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'jingle' is the definition.
The answer and definition can be both related to communication as well as being singular nouns.
Maybe they are linked in a way I don't understand?

'hard work getting a new' is the wordplay.
'hard work' becomes 'slog' (a slog is a long or difficult task).
'getting' says to put letters next to each other.
'new' becomes 'n' (abbreviation as in New Testament NT).
'slog'+'a'+'n'='SLOGAN'

Can you help me to learn more?

(Other definitions for slogan that I've seen before include "Rallying cry" , "advertising catch phrase" , "short political statement" , "Identifying catchword" , "Shibboleth" .)

I've seen this clue in The Daily Express and The Mirror.
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