Crossword Genius

He got tripped inside, trying to attract attention (3,4)

Ross

I believe the answer is:

ego trip

I'm a little stuck... Click here to teach me more about this clue!

'attention' is the definition.
The answer and definition can be both acts as well as being singular nouns.
Maybe there's a link between them I don't understand?

'he got tripped inside trying to attract' is the wordplay.
I cannot quite see how this works, but
'he' could be 'trip' and 'trip' is present in the answer.
The remaining letters 'ego' is a valid word which might be clued in a way I don't understand.
This may be the basis of the clue (or it may be nonsense).

Can you help me to learn more?

(Other definitions for ego trip that I've seen before include "Got ripe (anag.)" , "Self-importance booster" , "Self-boosting activity" , "selfish behaviour" , "Self-gratifying action" .)

I've seen this clue in the Sydney Morning Herald.
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