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Ross

I believe the answer is:

rhyme

(Other definitions for rhyme that I've seen before include "Verse of poetry" , "A nursery . . . . . is a children's jingle" , "Without reason or . . . . . - makes no sense" , "Versification (which goes with reason)" , "Word with the same final sound" .)

I've seen this clue in the LA Times.
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