Crossword Genius

Produces more and more? (5)

Ross

I believe the answer is:

grows

I'm a little stuck... Click here to teach me more about this clue!

'produces' is the definition.
('grow' can be a synonym of 'produce')

I don't understand how the rest of the clue works.

Can you help me to learn more?

(Another definition for grows that I've seen is " Raises".)

I've seen this clue in the Evening Standard.
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