Crossword Genius

Region including villas in exclusive resort areas, primarily? (7)

Ross

I believe the answer is:

riviera

I'm a little stuck... Click here to teach me more about this clue!

'region' is the definition.
(I know that Riviera is a region)

'villas in exclusive resort areas primarily?' is the wordplay.
'villas in' becomes 'rivi' (I can't explain this - if you can you should give a lot more credence to this answer).
'primarily?' suggests taking the first letters (I've seen 'primarily' mean this).
The first letters of 'exclusive resort areas' is 'era'.
'rivi'+'era'='RIVIERA'

'including' acts as a link.

Can you help me to learn more?

(Other definitions for riviera that I've seen before include "I arrive at French holiday coast" , "I arrive at rich resort in Southern France" , "Nice location" , "holiday destination" , "Subtropical coastal area" .)

I've seen this clue in The Everyman puzzle in The Observer.
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