Crossword Genius

Sudden fright (5)

Ross

I think it could be either:

start

alarm

(Other definitions for alarm that I've seen before include "Put the wind up" , "Unnerve" , "Warning bell" , "Sudden apprehension and fear" , "Arouse to a sense of danger" .)

I've seen this clue in The Mirror, The Star Tribune, The Telegraph and the Newsday.
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