Awful crybaby's ma loves hugs! (7)
I believe the answer is:
abysmal
'awful' is the definition.
(I've seen this before)
'crybaby's ma loves hugs' is the wordplay.
'hugs' indicates the answer is hidden within the clue (the answer is hugged by letters in the clue).
'ABYSMAL' is hidden within 'crybabys ma loves'.
(Other definitions for abysmal that I've seen before include "Really terrible" , "Very bad, poor" , "Very bad or limitless" , "Deplorable, extremely bad - say ignorance" , "Extreme and deplorable as ignorance may be" .)