Crossword Genius

Is Madame's embarrassment in all the papers? (4,5)

Ross

I believe the answer is:

mass media

I'm a little stuck... Click here to teach me more about this clue!

'papers?' is the definition.
The definition and answer can be both related to communication as well as being singular nouns.
Maybe there's an association between them I don't understand?

'is madame's embarrassment in all' is the wordplay.
'is madame's' anagrams to 'MASS MEDIA'.
However, I am not clear how this is indicated.

'the' is the link.

Can you help me to learn more?

(Other definitions for mass media that I've seen before include "Agencies of public information" , "Newspapers, TV etc" , "Papers, TV, radio, etc" , "Purveyors of news" , "Means of communication reaching large numbers" .)

I've seen this clue in The Globe and Mail.
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